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⭐️ Think School’s flagship Communication course with live doubt sessions :
https://thethinkschool.com/sp/....communication-master

Case Studies mentioned in Video:
https://www.youtube.com/watch?v=bQMG4fJZiAk&pp=ygUbc2hhc2hpIHRoYXJvb3IgdGhpbmsgc2Nob29s
https://www.youtube.com/watch?v=uKO8tk3_itQ&t=1748s&pp=ygUTbmlybWFsYXRoaW5rIHNjaG9vbA%3D%3D
https://www.youtube.com/watch?v=ba9TJFBdFQ8&t=1172s&pp=ygUaTml0aW4gR2Fka2FyaSBUaGluayBzY2hvb2w%3D
https://www.youtube.com/watch?v=T1PLEPTbXc4&t=606s&pp=ygURU29sYXJUaGluayBzY2hvb2w%3D


VIDEO INTRODUCTION:
Make in India was one of the most ambitious initiatives of the BJP, and it's been 10 years since Make in India was launched! Back then it was bragged as the policy that would change the face of India and turn us into a manufacturing powerhouse.
But did it really happen?
In the last decade India’s manufacturing has increased by 5.5%. And, today, India is manufacturing everything from smartphones to solar panels, semiconductor chips to electric vehicles, you name it, we make it in India!!!
So it all looks great right???
But What if I told you that make in India is a failure???
Sounds unbelievable right??
Well, unfortunately, it is true to a large extent!! Look at this,
Make in India was started with 4 important objectives
We wanted to decrease our dependence on imports but if you see the numbers, so have our imports decreased no!!
If we see imports as a % of GDP, in 2013-14, it was 25.95% but by 2023 it was 23. 96%,it has slightly decreased! And through manufacturing the govt of India in 2014, set a target to achieve a manufacturing growth rate of 12-14%!! But if you see this table, we are far from achieving this target. Only in 2015 we were able to achieve this kind of growth rate and in 2019, it was negative 2.9%!!
And if we see the last 10 years, that is ten years into this initiative, manufacturing growth has in fact slowed to 5.5%, and its GDP share remains stagnant at 15-17% which is again far from the govt target of 25%!!
Secondly, we wanted to increase our exports,but did it increase? Yes, look at this, our exports have grown almost twice!! India's exports in 2014 stood at $317.545 billion,but as of 2023 it stood at $776.68 billion. But the catch over here is that, the objective of make in India was not just to increase exports, it was to increase exports as compared to our Imports but did it increase? No. Look at this, as of 2014, India spent 32.4 billion dollars more on imports and other outward payments than it's earning from exports and inward investments but by 2024 this number stood at 54.5 billion dollars!!
Thirdly, through Make in India, we wanted companies around the world to invest billions of dollars with foreign direct investment and FDI was supposed to shoot up, did it? Look at this chart,
While the gross investment by foreign companies has shot up from 46 to 71 billion dollars, at the same time, gross disinvestment has increased from 13.6 billion to 44.4 billion dollars!! So in short, more money is going out of India than it coming to India!!
And lastly, while we aimed to employ 100 million jobs in manufacturing, we have employed only 18.4 million people!!
So as responsible citizens, the right question to ask is not whether BJP has succeeded or not, but Why is India not succeeding?? And somehow this is something that mainstream media never throws light on!! Whereas the left only keep blaming without understanding the reasoning!! To prepared a complete case study on
Why is make in India failing?
What are the biggest underlying governance issues that are failing our manufacturing dream??
How is it causing us 1000s of crores in losses?
And most importantly, what are the solutions that we need to work to make India succeed??


Our Best Indian Business Case Studies:
1. Asian paints - https://youtu.be/jGT6ob8hV6M
2. Amul - https://youtu.be/nnwqtZiYMxQ
3. Haldiram - https://youtu.be/Z7P-t_yc8gE
4. Lijjat Papad - https://youtu.be/EdpoEmifW7M


✅Study Materials:
https://scroll.in/article/1073....404/ten-years-on-mak
https://www.thehindu.com/opini....on/op-ed/why-make-in
https://www.cesifo.org/DocDL/C....ESifo-Forum-2022-4-n


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#thinkschool #businesscasestudy #geopolitics credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost.